Eblast definitions

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Definitions

Drip Campaign

Drip Camp•aign, n. 1. also known as an Auto Campaign, is an eblast campaign set to deploy email marketing or text marketing or both in pre-timed interval campaigns: daily, weekly, monthly, day of the month. 2. when separate messages are timed in sequence to create a larger electronic mailing over a set period of time. 3. an alternative to sending Responsive Campaigns.

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