S•M•S Text Blast, n. 1. are text-only messages limited to 160 characters of text per segment. 2. send systems allow you to “connect” multiple segments to create longer messages of 800-960 characters for an additional cost per segment added. 3. text message senders can customize each message with dynamic text stored in a contact database, or even engage with recipients by asking questions and using auto responders for customized replies. 3. MMS Text Blasts offer more visual impact for a higher cost and include basic SMS text. 4. all text blast senders must be verified by the industry’s US Toll-Free Aggregator. 5. countries have different laws that govern mass texting, and every sender should be thoroughly familiar with what restrictions exist in each locale (TCPA).

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